Best stand award
Spotlight on Success: Clearline Recruitment Clinches Best Stand Award
In a busy exhibition, where attention is drawn left, right and centre, the impact of creativity for an engaging and impactful stand cannot be underestimated.
Amongst the 100 exhibitors at this year’s Sussex Business Show, Clearline managed to grab our judges’ attention with their bright, stand – a perfect lesson on how to stand out in a crowded room.
The Best Stand Award
The introduction of the Best Stand Award was to encourage businesses to go above and beyond in creating visually appealing and interactive exhibition spaces. Sussex Business Show is committed to transforming the networking and expo experience, including the visuals of the event to create a memorable experience for all.
This new award will be incorporated into future events to encourage those who make a real effort to attract visitors. Because first impressions count!
Clearline Recruitment stands out
With bold orange colours and smiling faces on their banner behind their stand, they utilised the psychology of humans to grab attention and invite people over for a chat. They had simple but effective prizes to be won and goodies to give out. Most importantly, they had a fantastic interactive game ‘Play your cards right’, playing into the gamified theme of the exhibition. Such gamification always breaks the ice with those passing the stand.
Their strategic placement, creativity and interactive elements showcased a thoughtful approach that left a lasting impression on visitors and judges alike.
Not only did they secure the prestigious Best Stand Award, Clearline Recruitment also managed to grab 2nd place in the highly competitive CX Awards, showing how carefully they consider their customers in their marketing and business efforts.
Co-founders Angela Potter and Andrew Stenning deserve special congratulations for their vision. Their ability to integrate a strong brand presence with a dedication to customer satisfaction has set a benchmark for other businesses taking part in the trade shows.
First impressions count, and attention is the most important currency. Sussex Business Show remains committed to celebrating those who go above and beyond with their sales efforts.